Vista - Microsoft Pink: 'Just a Sidekick' or more?

Ever since Gizmodo published photos of two alleged Microsoft Pink phones (codenamed “Turtle” and “Pure,”) I’ve heard repeated refrains of “That’s it?” Really? A weak Palm-Pre knock-off and a generic sliding-keyboard design?
One tipster of mine said Microsoft’s intention with Pink is not to be cool and flashy. (Well, they succeeded if these photos are real. A Microsoft phone with the Zune HD touch interface would be a million times cooler.) Instead, the source said, Microsoft is attempting to walk the fine line between delivering cool, co-branded Microsoft-Sharp phones and delivering something that would completely alienate Microsoft’s phone OEM partners.